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Articles by David Hall

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    "Dont waste your time having a five-year plan, or maybe even a three-year plan."

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    Dedication to making money is not the key to keeing your agency together as it grows, according to iStrategyLabs CEO Peter Corbett.

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    Dedication to making money is not the key to keeing your agency together as it grows, according to iStrategyLabs CEO Peter Corbett.

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    Maybe your ads win a lot of awards. Gary Vaynerchuk doesn't care. They have to sell.

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    "Many influencers are reaching as many, if not more, people than traditional publishers every single day," said Jason Stein.

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    Take for a new Digital Crash Course: Chris Pierantozzi says half of the digital work you create will do badly -- but that's a good thing.

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    Paid and earned media should not be equated, says 360i's Sarah Hofstetter, but they both play a role.

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    Sony, Apple, Samsung and Fuji are betting that the future of brick-and-mortar has little, if anything, to do with selling product on site.

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    The next big thing in tech could come from the unlikeliest of places: a pizza purveyor.

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    Hidden cameras and rambunctious kids. What could go wrong?

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    Watch as GNC builds the perfect Super Bowl ad ... then have the NFL crush it.

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    If anything can take virtual reality mainstream, it's the need for advertisers and marketers to stay on the bleeding edge of technology.

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    As Ad Age rolls out its new redesign, agency leaders spell out why and how they are reinventing themselves every day.

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    Apple's "1984" by Chiat/Day and Ridley Scott ran when the personal computer was little more than a word processor with 128 KB of RAM.

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    So you've probably seen the news that a San Francisco billionaire named Tom Steyer has launched something called "Need to Impeach."

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    It's gotten to that point that it's refreshing when there's news that's NOT about sexual misconduct. Nuclear Armageddon, anyone?

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    E-Trade is back in the Super Bowl after a five-year hiatus with a new campaign and a new angle.

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    A furniture giant opens up to music, a retailer and superstar get artsy, and more

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    A historically fun idea turned grim, more BK shenanigans, a ballsy publishing move and more.

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    "Dont waste your time having a five-year plan, or maybe even a three-year plan."

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